Metrics matter and everything we do from proposal to ideation to implementation are completed with ROI at the forefront.
Generalists are good for some things, but we like to take a more functional approach. We're experts who live, breathe, and sweat digital commerce.
We've partnered and spent years developing relationships with the best platforms in the world for launches, migrations, optimization, paid social marketing, email marketing, and paid search.
We're not a massive agency, meaning that our clients aren't just numbers to us. Each client gets dedicated resources and full-stack team support and attention from our office in India.
As a Shopify Plus developers, we set the bar for a certain level of excellence in everything we touch. Our process is the result of design-focused ideas combined with data-driven and metric-oriented practices. We're a long-term partner, and apply post-launch methods intended to continuously test and iterate to maximize conversions and average order value. We take an MVP, mobile-first approach, utilizing a current tech stack and keeping data-driven design at the forefront.
What retailers in today's fast-paced landscape need is an expert to strategize, manage, and leverage paid Facebook and Instagram ads, paid search, and email marketing campaigns and flows. As paid social and search experts, we know it's not enough to drive traffic to your site: we'll convert that traffic into revenue. Central to our process is acquisition, re-engagement, and retention.
We know that to execute a winning strategy, a diligent marketing plan is, but only half of the whole picture when it comes to profitability. We're focused on increasing site metrics to maximize marketing traffic to accelerate your top and bottom lines. Our approach to converting is comprehensive and includes personalization, AB testing, segmentation, heatmap testing, user testing, to maximize revenue and customer lifetime value.
Many sites give customers a way to make a purchase. What's harder to deliver is an excellent experience across the entire digital journey, from discovery to purchasing decision.
As online competition increases, margin pressures grow, and your audience becomes more and more discriminating, effective eCommerce website design becomes critical.
There are best practices in eCommerce, but no magic formulas. Success requires a delicate balance of business savvy, brand strategy, user experience, content, and intuitive design. Getting it right means finding your "sweet spot" - as well as a willingness to test regularly so that you can iterate and learn.
When you partner with Digital Marketing Careers, our years of eCommerce experience are just a starting point. We apply an in-depth, problem-solving approach to your brand and business challenges. We don't just check boxes to deliver a digital storefront - we help you create experiences that drive your brand forward.
In the offline world, a sales team can walk customers through the sale; online, this experience is left in your customer's hands. That makes it all the more critical to have an e-commerce website that matches (or better yet, improves on) a customer's offline experience.
It's through great experiences that users become customers, and customers become brand champions. Creating an engaging and meaningful shopping experience is about building a relationship with your audience - and building enough trust to turn browsers into buyers.
Customers and prospects expect a lot from your site, and there are undeniable eCommerce website must-haves. Valuable, engaging content. Effective ways of engaging with products. Convenient checkout. Clean design and consistent branding. Organization and navigation that works for both search engines and people.
But following best practices can only take you so far, and a user-friendly digital storefront is only half the equation. The other half is profoundly understanding what your audience needs and delivering a shopping experience that educates, actively solves problems and meets objections, and makes your brand truly memorable.
In many cases, an eCommerce site isn't just a new channel, but the first step towards digital transformation at scale. For a website to work as advertised, offline processes must often be intelligently reimagined and digitized in ways that meet carefully defined business requirements.
Does your business typically fulfill large orders or small ones? Do you introduce new products every year or every week?
As experts in eCommerce, we take pride in eCommerce website development that sets up brands for digital growth at scale, while ensuring customers are getting the unique experience they demand. And when these two things come together, good things usually happen. We attack the eCommerce challenge from both sides, not only stepping into the shoes of your customer, but also getting to know your business in a way that makes us a right digital partner.
When you work with us, we put together a user-focused strategy, partner with you to define your online sales process and deliver a website that creates a bespoke digital experience, from front-end features to back-end functionality.
And we believe that if you're not testing, improving the user experience, and exploring technologies like personalization and AR/VR, chances are you're leaving money on the table. Launching a new eCommerce website is only the beginning of the journey.